People are suffering from record levels of stress and loneliness. A new initiative reminds us that companion animals help us live healthier, more connected lives.
In February, the Human Animal Bond Research Institute (HABRI) introduced The Real Reason for Pets. This new national campaign celebrates the health benefits of companion animals. It connects decades of scientific research with the everyday moments that define life with dogs, cats and other animals.
“We start with research that shows the measurable mental, physical and social health benefits of the human-animal bond,” says Steven Feldman, President of HABRI. “Then we add in the small, intangible, everyday moments that become the real reasons for welcoming pets into our lives.”
Research shows the health benefits of companion animals include improved mental health and reduced stress. Animal companionship also supports cardiovascular health, and decreases loneliness.
According to HABRI:
“[But] statistics alone don’t always explain why people open their homes to pets,” says Steven. “It’s the greeting at the door, the quiet purr, the head resting on a knee after a long day, or the joyful sprint across the living room. The Real Reason for Pets celebrates both the measurable and immeasurable impact of pets in our lives.”
The World Pet Association and the American Pet Products Association supported the campaign with donations. It launched nationally with digital and social content and a nationwide call for animal parents to share their stories using #RealReasonForPets.
Visit realreasonforpets.com to explore the science and discover personal stories. Access resources that support informed, inclusive animal guardianship. And follow @realreasonforpets on Instagram to join the conversation
The post New campaign celebrates health benefits of companion animals appeared first on Animal Wellness Magazine.
Read More...
In February, the Human Animal Bond Research Institute (HABRI) introduced The Real Reason for Pets. This new national campaign celebrates the health benefits of companion animals. It connects decades of scientific research with the everyday moments that define life with dogs, cats and other animals.
“We start with research that shows the measurable mental, physical and social health benefits of the human-animal bond,” says Steven Feldman, President of HABRI. “Then we add in the small, intangible, everyday moments that become the real reasons for welcoming pets into our lives.”
Research shows the health benefits of companion animals include improved mental health and reduced stress. Animal companionship also supports cardiovascular health, and decreases loneliness.
According to HABRI:
- 87% of animal parents report mental health benefits
- 80% say their animals help them feel less lonely
- More than one in five say a doctor or therapist recommended an animal to improve their health.
“[But] statistics alone don’t always explain why people open their homes to pets,” says Steven. “It’s the greeting at the door, the quiet purr, the head resting on a knee after a long day, or the joyful sprint across the living room. The Real Reason for Pets celebrates both the measurable and immeasurable impact of pets in our lives.”
The World Pet Association and the American Pet Products Association supported the campaign with donations. It launched nationally with digital and social content and a nationwide call for animal parents to share their stories using #RealReasonForPets.
Visit realreasonforpets.com to explore the science and discover personal stories. Access resources that support informed, inclusive animal guardianship. And follow @realreasonforpets on Instagram to join the conversation
The post New campaign celebrates health benefits of companion animals appeared first on Animal Wellness Magazine.
Read More...
